Online platforms, including Chinese Shein and Temu, are brace for harder customs control After the European Commission promised to stop the influx of what the “dangerous products” calls to stop at EU markets.
Many of the billions of goods with low value that arrive every year are as non-conformed as non-compliance with the regulations of the block, so that European companies follow the rules to disadvantage against rivals that are said to sell unsafe or forged items.
Vice president of the European Commission Henna Virkkunen noted that the increase in e-commerce had brought many challenges in the EU, with a growing risk to the health and safety of consumers. “We want to see a competitive e-commerce sector that keeps consumers safe, offers useful products and is respectful for the environment,” she said.
Figures indicate that 4.6 billion packages with low value last year entered the EU 12 million per day-triple the volume of 2022. To tackle the issue, the committee has published a policy document in which its intention is described to be together to work with national customs agencies in the 27 Member States. The focus will be on resting unsafe products that are sold online, stimulating market monitoring and expanding product tests.
In addition to the fears of health and safety, civil servants are concerned about the environmental impact of cheap, mass-produced imports, of the CO2 footprint created by production and shipping to the challenges of recycling low-grade or toxic materials. The Commission has called on the law to withdraw the services on the import that cost less than € 150 (£ 125) and has driven a possible handling costs for retailers to keep the increasing costs of supervision of compliance.
The move draws parallels with the United States, where Chinese fast-fashion retailers lost access to a long-term Maas in the law when Donald Trump imposed 10% rates on Chinese input, which means that tax-free shipments for goods with less than $ 800 ( £ 638) ended. The EU’s action was also intensified after the committee started legal proceedings against the Chinese market Temu in October, stating alleged failures to stop the sale of illegal products.