Ten years after the successful launch of its first youth campaign, Pioneer Insurance is proud to present Real to Reel, a short film competition that captures the Gen Z POV on how to achieve a better future and take action on pressing social issues.
Pioneer recognized how Gen Zers remain socially progressive and hopeful despite growing up in the shadow of a climate crisis, pandemic lockdowns and economic uncertainties. With up to P100,000 worth of prizes at stake, Real to Reel aims to provide them with a platform to bring new perspectives on how to solve pressing social issues and influence positive change through their creativity in filmmaking.
Lorenzo Chan, Jr., Head of Pioneer Group, expressed his support and emphasized the importance of highlighting the youth perspective: “The ‘Real to Reel’ competition is our way of empowering the younger generation to express their opinions creatively through short films. Their vision of the future can help us light the path to a better Philippines.”
Since 2014, Pioneer has been making efforts to promote love for country and art among youth. Real to Reel joins a series of award-winning youth campaigns launched by the insurance company, including HeART for Tomorrow Mobile Photography and Art Competition in 2019, Big Heart Shirt Design Competition in 2018, Move On Lang Songwriting Competition in 2017, Stories of Hope Playwriting Competition in 2015 and Stories of Friendship Film Competition in 2014. Over the years, Pioneer has collaborated with Samsung, FILSCAP, Team Manila and Virgin Labfest, and has collected more than a thousand entries from students in the Philippines.
More than just a competition, Real to Reel is part of Pioneer’s longstanding advocacy to empower youth to take control of their future and make every moment count.
Pioneer is a leading insurance company that has been paving the way for Filipinos for more than 70 years. Over the decades it has supported the artistic community through insurance coverage, sponsorship and competitions. For more information about the competition, please visit the website: www broker.ph or the Pioneer Insurance Facebook page at facebook.com/pioneerinsuranceph.
Spotlight is BusinessWorld’s sponsored section that allows advertisers to build their brand and connect with BusinessWorld’s audience by publishing their stories on the BusinessWorld website. For more information, please email online@bworldonline.com.
Join Viber on https://bit.ly/3hv6bLA to get more updates and subscribe to BusinessWorld’s titles and receive exclusive content www.bworld-x.com.