“Love Island USA” has reached its peak.
Season 6 of the Peacock reality dating show was the No. 1 most-watched streaming original series in the U.S. for the week of July 5-11, with 919.1 million minutes watched per Luminate. While Season 6 has consistently topped the Luminate charts since its debut in the June 14-20 period, this was by far its biggest week, with a 61% increase in viewership from the week before and a 257% increase compared to the debut week. Of course, much of the increase is due to the sheer amount of content now available (as of July 11, 27 episodes had been released), but it’s clear that the series’ popularity has seen solid growth over time went through.
The No. 2 title of the week was “The Bear” Season 3, with 630.7 million minutes watched in its first full week of availability on Hulu. Season 4 of “The Boys” followed with 471.4 million minutes watched during the period, which marked the first week of episode 6’s availability and the first day of episode 7.
Debuts this week included “Desperate Lies,” a Brazilian melodrama that took fourth place with 446.8 million viewing minutes; the docuseries “The Man With 1000 Kids,” which ranked sixth with 346.4 million minutes watched, and “The American Barbecue Showdown,” the No. 9 title with 310.9 million minutes watched. They are all Netflix series. The rest of the chart included repeat titles: “Supacell,” “Bridgerton” Season 3 and “Owning Manhattan” on Netflix, plus “Presumed Innocent” on Apple TV+.
On the movie chart, “Beverly Hills Cop: Axel F” rose to No. 1 after debuting in second place the week before, this time around 1.6 billion viewing minutes. It was followed by last week’s top title, “A Family Affair,” which was watched for 632.2 million minutes.
The other films on the chart had fewer than 200 million minutes watched. Debuts include Amazon Prime Video’s ‘Space Cadet’ and ‘Tyler Perry’s Divorce in the Black’ and Netflix’s ‘Goyo’ and ‘Vanished Into the Night’. Repeat titles include ‘Trigger Warning’, ‘Leave the World Behind’, ‘Hit Man’ and ‘I Am: Celine Dion’.
(Revelation: Variety and Luminate share a common owner in PMC.)