Home World News Meta decides to suspend its generative AI tools in Brazil

Meta decides to suspend its generative AI tools in Brazil

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Meta decides to suspend its generative AI tools in Brazil

Meta suspended services in response to the Brazilian government

Sao Paulo:

Meta Platforms said on Wednesday it has decided to suspend the use of generative artificial intelligence tools in Brazil in response to the government’s objections to its new privacy policy regarding personal data and AI.

WHY IT’S IMPORTANT

With more than 200 million inhabitants, Brazil is a crucial market for Meta. Brazil, for example, has the largest user base for Meta’s WhatsApp after India.

In June, Meta hosted an event in Sao Paulo to launch its first AI-powered ad targeting program for businesses on the popular chat service.

CONTEXT

Earlier this month, Brazil’s National Data Protection Authority (ANPD) decided to immediately suspend the validity of Meta’s new privacy policy for the use of personal data to train generative artificial intelligence systems in the country.

ANPD ruled that the company should amend its privacy policy to exclude the section related to the processing of personal data for generative AI training, the Brazilian authority said.

IMPORTANT QUOTE

In a statement, Meta said it has decided to suspend the tools while it is in talks with ANPD to clear the authority’s doubts about generative artificial intelligence.

(Except for the headline, this story has not been edited by NDTV staff and is published from a syndicated feed.)

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