Most cell phone companies prefer Android, with its own unique interface and features. Huawei bucked the trend by developing Harmony OS, but this was necessary due to geopolitical restrictions. Despite its vast resources, Huawei has faced significant challenges in creating an alternative platform to Android.
Other phone operating systems, such as Windows Phone and webOS, have also fallen by the wayside.
Mobile manufacturer Nothing, known for challenging market standards, is now considering creating its own operating system from scratch, Techcrunch reports. At Techcrunch Disrupt 2024, company founder and CEO Carl Pei confirmed that Nothing is exploring what its own Nothing OS could mean.
Pei criticized the duopoly that Google and Apple have. “We’re thinking about how we maneuver here… and maybe create something of our own. Some kind of operating system,” he said. The goal would be to both increase Nothing’s impact on the industry and create a new revenue stream.
Pei noted that a proprietary operating system would not only give the company more control over the user experience, but would also be more profitable than hardware, with its high costs and risks. It already makes an interesting skin for its Android phones (see above) that’s already called ‘Nothing OS’.
He explained that the development of AI technology has made it easier to build operating systems today, and Nothing can focus on improving the user experience rather than the technical basics such as hardware drivers and core components.
Nothing announced the glow-in-the-dark Phone (2a) Plus Community Edition last week.
This article originally appeared in our sister publication M3 and was translated and adapted from Swedish.