Writer triples revenue and expands to 250 customers as demand for business AI rises

author, the full-stack generative AI platform for enterprises, has tripled its revenue in the past year and expanded its customer base to 250 companies, underscoring the rising demand for generative AI tools in the enterprise. The rapid growth is fueled by Writer’s ability to deliver tangible business value through its advanced language models and full-stack approach to deploying AI applications.

“Customers meet us and from the very first conversation they understand that we have experience realizing value in the industry we target,” said May Habib, founder and CEO of Writer, in an interview with VentureBeat. “There is a lot of experience and expertise available about which use cases, data sourcing, who should be responsible, what the workflows are like and what the change management looks like. Everyone’s selling picks and shovels, and we’re selling results – it’s really differentiated in the marketplace.

Delivering tangible returns for companies adopting generative AI

The writer’s momentum comes as some industry observers have questioned whether generative AI is deliver real returns for companies. Habib rejected that skepticism and argued that corporate decision makers should simply talk to them Schrijver’s customers to see the impact with your own eyes.

In one case study, a mortgage lender using Writer’s platform achieved a sevenfold return on investment. The company was able to automate and optimize a range of writing tasks, from marketing copy to legal disclosures, realizing major efficiency gains. “We take a unique full-stack approach,” Habib explains. “That’s what helps everyone climb the first mountain of accuracy and quality. We then couple that with a relentless focus on user acceptance and value realization.”

To support the next phase of growth, Writer has brought seasoned executives from top technology companies into the C-suite. Roger Kopfmann Joins as Writer’s First Chief Financial Officer of Coupa; Andy Shorkey joins as the first Chief Revenue Officer of OneTrust and Mulesoft; and Diego Lomanto joins as Writer’s first Chief Marketing Officer of UIPath and Ada.

The strategic hires bring experience that could generate revenues in the billions of dollars. “We wanted a C-suite that would help us grow a billion-dollar ARR company,” Habib said. “And so we needed people who had started on our stage and gotten there in one go.”

Prioritize trust, security and responsible AI practices

Building customer trust around data privacy and responsible AI practices has been core to Writer’s approach as it expands its footprint in the enterprise. The company focuses on five key pillars: accuracy, security, transparency, legality and ethics.

“Accuracy is really the cornerstone,” Habib told VentureBeat. “If you don’t have the right output, your end users won’t trust AI.” To increase accuracy, Writer has developed an AI system around its language models that reduces hallucinations, exposes the model’s reasoning process to users, and provides the source data behind the output.

Flexible deployment options and granular data location controls are designed to give business customers confidence that their information remains secure. Writer advises clients on best practices for transparency, such as disclosing to end users when content is AI-generated.

Proprietary language models are consistently among the top performers

The writer’s own language models, known as Palmyra, consistently rank among the top 3 general purpose models in industry rankings that measure performance and accuracy. Habib attributes this to a relentless focus on the data used to train models for specific business use cases.

But she emphasized that customers are signing up for an innovation agenda and not just a static product, given the breakneck pace of disruption in the generative AI space. “It’s the ability to keep innovating and keep investing that I think really impresses people,” she said.

As companies evaluate potential AI vendors, Habib advised them to look for partners that provide radical transparency and a deep understanding of their business needs. “Generative AI, more than any other platform shift, requires a degree of transparency, trust and partnership between supplier and customer,” she said. “It will be very difficult to find success if you don’t have suppliers who are deeply invested in you.”

With its strong growth trajectory, blue-chip customer base and commitment to responsible AI development, Writer is well positioned to lead the generative enterprise AI market as more companies look to operationalize the technology and drive meaningful business value.