OpenAI’s description of SearchGPT sounded similar to Google’s Overviews.
San Francisco:
OpenAI said Thursday it is putting its artificial intelligence engine to work in a challenge to Google’s market-dominating search engine.
The startup behind ChatGPT announced it is testing a “SearchGPT” prototype that is “designed to combine the power of our AI models with information from the web” to quickly answer online questions and provide relevant resources.
SearchGPT is being made available to a small group of users and publishers to get feedback, OpenAI said in a blog post.
Search features refined in the prototype will be woven into ChatGPT in the future, according to the San Francisco-based company.
Users can interact with SearchGPT through conversational questions and can ask follow-up questions, just like when talking to a person, OpenAI said.
Google recently added AI-generated summaries of search results – known as “Summaries” – to its search engine, leading some to worry that the move would result in fewer opportunities to serve profitable ads.
This new feature provides written text at the top of results for Google searches, before traditional site links, that summarizes information the engine thinks answers the user’s query.
OpenAI’s description of SearchGPT sounded similar to Google’s Overviews.
Since the release of ChatGPT in late 2022, companies in the industry have been in a frantic race to deploy generative AI programs to produce text, images and other content via cues in everyday language.
“We are innovating at every layer of the AI stack,” Google chief Sundar Pichai said this week during an earnings call for parent company Alphabet, which he also leads.
OpenAI said it was working with a number of publishers to refine SearchGPT, which is kept separate from the training of its generative AI base models.
“AI search is going to be one of the most important ways people navigate the web, and it is critical in these early days that the technology is built in a way that values, respects and protects journalism and publishers,” says the head of Atlantic . said director Nicholas Thompson in the OpenAI blog post.
“We look forward to working with OpenAI in this process.”
OpenAI has invited users to join a waiting list to try out SearchGPT.
(Except for the headline, this story has not been edited by NDTV staff and is published from a syndicated feed.)