What could it symbolize?
A striking addition to EDSA’s skyline draws attention: a huge, orange play button. Prominently positioned near the Guadalupe Bridge, this towering structure has captured the interest of commuters and passersby.
Take a closer look:
In addition to the giant play button, the billboard features three unique characters: the explorer, the fashionista and the environmentalist. The explorer appears ready to embark on exciting new adventures, equipped with the tools and confidence to navigate the unknown. The Fashionista radiates creativity and self-confidence and effortlessly conjures up any look. The Environmentalist embodies passion and commitment to protecting the planet and driving positive change.
What could this play button represent? Perhaps it’s an invitation to press play on dreams in 2025, encouraging individuals to boldly pursue their passions. Do these personas represent the courage and determination needed to follow one’s path? What connects the explorer, the fashionista and the environmentalist?
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